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Leading iGaming technology company that provides innovative products, services, and solutions for online gaming operators, Gaming Innovation Group (GiG), announced a new partnership with LuckyBet.
GiG announced on Tuesday that it has teamed up with casino operator LuckyBet. The casino operator is aiming for further growth through the new partnership by leveraging GiG’s leading platform solution.
GiG to Help LuckyBet’s Growth through a New Partnership
LuckyBet saw the potential in GiG’s leading products. Planning to continue growing on a global scale and capitalizing on opportunities in new markets, the operator signed the new agreement to provide GiG’s leading Plater Account Management (PAM). In addition, LuckyBet benefits from using the (CMS) from the leading iGaming company. And a front solution. LuckyBet will have the necessary technology to fuel its expansion thanks to the new collaboration. At the same time, the company confirmed that the agreement with GiG complements its ongoing efforts to provide unique experiences for players.
The duo will initially work together for five years. The latest partnership with LuckyBet comes after GiG announced the purchase of AskGamblers from Catena Media earlier this month. The company announced that it had acquired the AskGamblers brand and two related online casino brands in a €45 million ($47.8 million) deal.
The Collaboration Is Expected to Benefit LuckyBet
Richard Brown, CEO of GiG, acknowledged that new iGaming markets continue to emerge and offer unique growth opportunities for online gaming operators. He added that by leveraging the company’s technology, LuckyBet is uniquely positioned to continue expanding its footprint. Markets continue to be an essential element within the global online casino industry, and the combination of our award-winning technology with LuckyBet will be ideally positioned to grow in these markets. Richard Brown, CEO of GiG Last but not least, Brown said, “Our ability to provide a personalized user experience is designed to help drive engagement, brand loyalty and increase lifetime value. So we can’t wait to see all the benefits this new partnership offers.
Ian Parke, CEO of LuckyBet, said the company plans to become a leading online casino brand and expand its global footprint. According to him, leveraging GiG’s leading technology will help LuckyBet develop significantly in the years to come. “This partnership with GiG will allow us to deliver a superior gaming experience to a market that has steadily grown over the past five years. At the same time, Parke recognized that GiG’s solutions and technology would drive the unique experience LuckyBet aims to provide to its customer base. In conclusion, the CEO said that the company looks forward to the success that the new agreement will bring.
